Newly signed Scott Corbett of Identity Media (helmed while @ Boy Genius/Japanese Monster) examines the dark side of the fast food industry in a trio of riveting new spots for PETA's Kentucky Fried Cruelty campaign. The campaign was conceived and written by newly founded creative collective, The Cricket Club of New York

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Dabitch Creative Director, CEO, hell-raising sweetheart and editor of Adland. Globetrotting Swede who has lived and worked in New York, London, San Francisco, Amsterdam, Copenhagen and Stockholm.