Next week is Brain Awareness Week. To raise awareness, and much needed funds for research, Rethink and the Alzheimer Society of British Columbia have launched this beautiful PSA, “Brain Scan”.

It’s directed by Untitled Films‘ Steve Gordon, edited by Rooster’s Christina Humphries and animated by Hatch Studios.

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Title: Brain Scan Client: Alzheimer Society of BC Agency: Rethink Canada Creative Directors: Ian Grais, Chris Staples Art Director: Leia Rogers Writer: Bob Simpson Broadcast Producers: Laura Rioux, Daniella Sorrentino Account Services: Glen Chalcraft Director: Steve Gordon Production Company: Untitled Films Executive Producer: James Davis Line Producer: Kate Dale Director of photography: Steve Gordon Post Production: Rooster Post Production Editor: Christina Humphries Assist Editor: Deborah Gurofsky Rooster Executive Producer: Melissa Kahn Animation: Hatch Studios Design Director: Larissa Ulisko Hatch Exec. Producer: Randi Yaffa Hatch Producer: Holly Nichols Original Music: Robert Smart Audio House: Wave Productions Producer: Colin Weinmaster Engineer: Craig Warrian

about the author

glossy Glossy is publicity and marketing specializing in advertising and creativity. I love roasted marshmallows and the CN Tower and I make amazing pierogi and cannonball at pool parties.

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