In a classic bait&switch, Unicef booked a seminar at Video Games United to present a one of a kind first person shoot to an eager gamer audience. As they begin to describe the game, everyone soon realises how different this "game" is.
There more to the news than just news. There's also ethics in gaming journalism. I kid! This isn't about gamer gate, silly, it's about Slate.com. While I love the infographic art direction, this campaign could be for any online news site. It looks good, but doesn't give me a reason to visit Salon over Slate. Both of them suck anyway.
I'm trying to preempt larger gun control arguments because I'm not out to change anyone's opinion and I'm not going to change mine either. Any time there is a public policy lobby they are motivated as much by emotions as they are cold hard facts. And that's a horrible combo.
Here's an idea for Santa Casa de Misericórdia de Porto Alegre. JWT Brasil watched people parking in disabled spots who clearly weren't disabled and then placed a sticker on their cars urging them to make amends by donating blood.
Home and Car fragrance company Godrej Aer want you to start giving a toss about how much your vehicle is polluting the urban environment. And who better to tell you about it than the animals and trees who have ot breathe in your car smog all day long.
Even if you don't speak a word of Hindi (I'm assuming) you'll appreciate this ad starring a pigeon who is, shall we say, persuading Metro Indian vehicle owners to get their cars checked and fixed to control pollution.
So there's a Dutch ad agency called Lemz who made this ad warning the Dutch about food borne illness, by growing bacteria in petri dishes that then spelled out messages for all to read and get disgusted by.