PSA & Public Interest

 

.sway PSA (pro-bono / non-profit ads)

 

Godrej aer "Tree on Pollution" (2014) 1:00 (India)

Godrej aer "Tree on Pollution" (2014) 1:00 (India)

Home and Car fragrance company Godrej Aer want you to start giving a toss about how much your vehicle is polluting the urban environment. And who better to tell you about it than the animals and trees who have ot breathe in your car smog all day long.

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Godrej aer "Pigeon on Pollution" (2014) 1:00 (India)

Godrej aer "Pigeon on Pollution" (2014) 1:00 (India)

Even if you don't speak a word of Hindi (I'm assuming) you'll appreciate this ad starring a pigeon who is, shall we say, persuading Metro Indian vehicle owners to get their cars checked and fixed to control pollution.

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Godrej aer "Dog on Pollution" (2014) 1:00 (India)

Godrej aer "Dog on Pollution" (2014) 1:00 (India)

Pollution in India is quite bad, especially due to vehicles. Just in time for Inda's National Pollution Control Day.

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Netherlands Nutrition Center "Invisible Made Visible" (2014) 1:00 (Netherlands)

Netherlands Nutrition Center "Invisible Made Visible" (2014) 1:00 (Netherlands)

So there's a Dutch ad agency called Lemz who made this ad warning the Dutch about food borne illness, by growing bacteria in petri dishes that then spelled out messages for all to read and get disgusted by.

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The Silver Line - Visiting Gramps - (2014) :45 (UK)

The Silver Line - Visiting Gramps - (2014) :45 (UK)

The clip here features an older man called Leslie Rocker, who is actually a Silver Line caller himself, getting ready for Christmas. At the same time a younger family are seen to be playing and wrapping up presents.

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Reporters without borders "#Freedomoftweet" (2014) 2:00 (Belgium)

Reporters without borders "#Freedomoftweet" (2014) 2:00 (Belgium)

This may come as a huge shock, but North Korea, China and Iran have restrictions on free speech. Thing is, even in such totalitarian states birds are free to tweet. Support Reporters Without Borders in their battle for freedom of information. Let birds sing your tweets.

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Unicef "Every Voice Counts: Imagine" (2014) 3:16 (USA)

Unicef "Every Voice Counts: Imagine" (2014) 3:16 (USA)

John Lennon's "Imagine,' gets the star-studded sing-along with DJ David Guetta, will.I.am, Courteney Cox, Idris Elba, Nicole Scherzinger, Taye Diggs, Seth Green UNICEF Ambassadors like Katy Perry, Angélique Kidjo, Daniela Mercury, Priyanka Chopra, Yuna Kim, and a bunch of

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Get Covered Illinois "Luck Health Plan" (2014) :40 (USA)

Get Covered Illinois "Luck Health Plan" (2014) :40 (USA)

Hey-- why bother signing up for the Affordable Healthcare Plan when there's the Luck Health Plan, where you just wing it and hope for good luck??

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Neo-Nazi Charity Walk - Nazis against Nazis - case study (2014)

Neo-Nazi Charity Walk - Nazis against Nazis - case study (2014)

“Nazis against Nazis” is an initiative by the ZDK Gesellschaft Demokratische Kultur gGmbH and was supported by project against right-wing extremism, Bayerischen Verein für Toleranz, Demokratie und Menschenwürde e.V., Aussteigerhilfe Bayern e.V., DGB and Wunsiedler Bündnis ge

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Staffordshire retired police dog fund - Dentures - (2014) :30 (UK)

Staffordshire retired police dog fund - Dentures - (2014) :30 (UK)

Staffordshire retired police dogs, is new organisation run by volunteers with a simple mission - to improve the lives of retired Police Dogs.

Ad agency Cogent Elliott picked up a Cream Awards for this.

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