PSA & Public Interest

 

.sway PSA (pro-bono / non-profit ads)

 

EPA - Anti-Fracking Club - (2014) :60 (USA)

EPA - Anti-Fracking Club - (2014) :60 (USA)

Fracking is hotly debated in Colorado right now, and on one side of the issue the Environmental Policy Alliance wants people to seethe anti-fracking crowd as cheese-obsessed nutters with an unhealthy relationship to their sock puppets*.

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breensmith shows homeless animals in human scenarios

Atlanta-based breensmith forgoes the usual scared, cold and shaking abused animal imagery and likens homeless animals to homeless people, in this campaign for Friends of Animals.

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Lá Tinha "The world is changing" (2014) 2:25 (Portugal)

Lá Tinha  "The world is changing" (2014) 2:25 (Portugal)

Even if you don't speak Portuguese, you'll understand this idea.

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"Deki Microloans" Brigitte, Bruno and Ben (2014) 1:15 (US)

"Deki Microloans" Brigitte, Bruno and Ben (2014) 1:15 (US)

Deki is a non-profit that works to provide micro loans for impoverished entrepreneurs living in poverty in Malawi, Ghana and South Sudan.

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Amnesty International - Pens / Riot - (2014) 2:00 (France)

Amnesty International - Pens / Riot - (2014) 2:00 (France)

In this two minute short, all the action is made by pens as TBWAFrance carries the tagline "Your signature is more powerful than you think." to a literal visual, that looks a lot like the current riots in Paris do.

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Palestinian Israeli Bereaved Families for Peace "We Don't Want You" (2014) :40 (Israel)

Palestinian Israeli Bereaved Families for Peace "We Don't Want You" (2014) :40 (Israel)

Let's put aside personal politics for a minute (especially those of us who don't live in the Middle East) and receive this very powerful message from the Palestinian Israeli Bereaved Families for Peace.

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Imperial War Museum "Flight of the stories" (2014) 1:30 (UK)

Imperial War Museum "Flight of the stories" (2014) 1:30 (UK)

"Many never came home...but their stories have."

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Penguin Books Australia "Dial-A-Story" (2014) 2:15 (Australia)

Penguin Books Australia "Dial-A-Story" (2014) 2:15 (Australia)

We Are Sandpit came up with a cool way for Australians to get closer to their favorite authors in an interactive way. Dial-A-Story is exactly as it sounds.

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DOE Road Safety "Classroom" (2014) :60 (Ireland)

DOE Road Safety "Classroom" (2014) :60 (Ireland)

This ad for road safety/anti-speeding is only aired after 9pm, because of its shocking conclusion. It starts out as an innocent fly on the wall in a classroom full of lovely little kids, and then follows them out on a class trip.

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Evolve - Playthings / Dildo - (2014) :30 (USA)

Evolve - Playthings / Dildo - (2014) :30 (USA)

Evolve (together), is a kitchen table birthed group dedicated to changing the behaviour among millions of people... gun owners.

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