PSA & Public Interest

 

.sway PSA (pro-bono / non-profit ads)

 

#Predatorwatch - using Instagram to scare sexual predators

#Predatorwatch - using Instagram to scare sexual predators

Cosette knows that Instagram is the most widely used social network for teenagers and kids, which also means it's the most attractive social network for online predators to find and befriend kids on.

 

The Macular Society "Gloria's Mac" (2016) 1:36 (UK)

The Macular Society "Gloria's Mac" (2016) 1:36 (UK)

Aardman Animations created this ad for the Macular Society, soliciting donations to help find a cure for macular degeneration and other eyesight related issues. As everything Aardman does, it's charming and lovely, even if the subject matter is not.

 

Door Step School - Street named after Street Kids - (2016) 2:00 (India)

Door Step School - Street named after Street Kids - (2016) 2:00 (India)

There's a school called the Door Step School in Mumbai, India, who teach children living in slums. In the slums, ambition isn't quite like it is everywhere else, and the school recognized that the children needed someone to look up to.

 

WAOO "Donate Your Data" (2016) 1:45 (Denmark)

WAOO "Donate Your Data" (2016) 1:45 (Denmark)

Very cool idea from Internet provider WAOO. We all know big companies collect data on us. We also know Sally Struthers-style PSA's turn people off.

 

Sisterhoodie - Out Of Place / Peter Som designed breast cancer hoodie

Sisterhoodie - Out Of Place / Peter Som designed breast cancer hoodie

Ogilvy & Mather and designer Peter Som bring us the Sisterhoodie (oh good grief, the pun) for National Breast Cancer Foundation.

 

It was a great year for censorship

Reports without borders are "celebrating," censorship with a campaign denouncing the lack of freedom of the press in twelve countries. These include:

Commercials: 
 

WCFF "Endangered Love" (2016) 1:41 (USA)

WCFF "Endangered Love" (2016) 1:41 (USA)

Animated Pandas singing a parody of the Lonely Island song, “I Just Had Sex,” all in the name of conservation. I didn't realize that song was six years old now.

 

Help animals get it on for the WIldlife Conservation Film Festival

In addition to a website where you can buy merchandise of animals doin' it, with all proceeds going to the WIldlife Conservation Film Festival, there are also a series of print ads running in Vice magazine and Metro NYC.

Commercials: 
 

Reporters Without Borders "Happy Birthday" (2016) 1:00 (Belgium)

Reporters Without Borders "Happy Birthday" (2016) 1:00 (Belgium)

It's the 20th anniversary of Reporters Without Borders.

 

Systembolaget - Big Brother / Don't buy alcohol for younger - (2016)

Systembolaget - Big Brother / Don't buy alcohol for younger - (2016)

Big brother. It's a big deal. At first the young boy seems to not know what to do with the little baby brother in his lap, but soon he grows to be his protector. Helper. Teacher. Best friend. Most annoying gaming-partner in the world. Everything a big brother does.

Pages

Top