PSA & Public Interest

 

.sway PSA (pro-bono / non-profit ads)

 

AIDES - I, AIDS - Case Study (2016) (France)

AIDES -  I, AIDS - Case Study (2016) (France)

Nobody seems to talk about AIDS any more. This makes AIDS unhappy, so AIDS joined all the social media channels available. He created a facebook, an Instagram. He joined Twitter and followed everyone in France.

 

San Diego Zoo wants you to help save the northern white rhino

Last year, the San Diego Zoo's northern white rhino died, leaving just three left on the planet.

Commercials: 
 

The National Park Service is turning 100

Happy 100th Birthday, National Parks! Want more info? Go to Find Your Park and find one of your own. Then go there and sing Happy Birthday to it..

Commercials: 
 

National Park Service "Happy 100th" (2016) :30 (USA)

National Park Service "Happy 100th" (2016) :30 (USA)

The National Park Service is 100 years old this year. So to celebrate, they sang it Happy Birthday. "They" being the park. Like, Park rangers and animals and train whistles and wildlife. Very familiar execution but charming anyway. Want to find a park?

 

Innocence in Danger "The Witness" (2016) :45 (France)

Innocence in Danger "The Witness" (2016) :45 (France)

Here's a very depressing spot to generate awareness for Innocence In Danger, an organization dealing with sexual abuse against children. You don't see anything, but the teddy bear by the window does, and starts crying.

 

The Project Poland Association / Stop hating - #kuzniarsnout (2016) (Poland)

The Project Poland Association / Stop hating - #kuzniarsnout (2016) (Poland)

Oh joy! Award season is here so we're going to watch fresh new case studies of previously reported on ads, like this Polish Stop Hating Association "#ryjkuzniara" campaign.

 

Foundation Integration "I'm not asking to be a firefighter" (2016) 1:40 (Poland)

Foundation Integration "I'm not asking to be a firefighter" (2016) 1:40 (Poland)

Here's an interesting take for a employment center that specializes in finding jobs for disabled people. Instead of going down the pandering route or the depressing route, they decided to have some fun by putting disabled people in jobs they have no business doing.

 

We save lives "Reflections from inside" (2016) 3:15 (USA)

We save lives "Reflections from inside" (2016) 3:15 (USA)

Kris Caudilla was convicted for DUI Manslaughter and is spending fifteen years in jail for it. Throughout the interview you get the sense he has been living with that guilt for a while.

 

Western Cape Government "First Kiss" (2016) 1:30 (South Africa)

Western Cape Government "First Kiss" (2016) 1:30 (South Africa)

Well, that escalated quickly. This is a powerful, but quite depressing story of a doomed first kiss. The story teases you each time thinking it's going to happen but they keep getting interrupted. By the end they are interrupted permanently. By death.

 

Refugee Phones "Broadcast without borders" (2016) 2:00 (Sweden)

Refugee Phones "Broadcast without borders" (2016) 2:00 (Sweden)

In Syria, phone connections are bad and a lot of Syrians don't even have phones. On Mach 21st, Refugee Phones managed to buy media space from a Syrian radio stations, which then allowed refugees to send their messages to their moms back home.

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