"This goes out to the defeated. To the ones that were picked last. To the ones cancer told would never play again. The ones that shouldered all the blame. The ones who took the road less traveled. The ones that were told it just wasn't meant to be. This goes out to the defeated because they are the ones that refuse to stay that way. Let nothing get in the way of your someday." Powerful message from sponsor of hockey, RBC bank. Featuring Carey Price, Marie-Philip Poulin and Tyler McGregor.

Client: RBC Director: Kevin Foley

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kidsleepy 17 year copywriter, now CD, who has worked in many cities including Pittsburgh, New York, Atlanta, Montreal and currently Los Angeles. I snark because I care. I ain't complainin' I'm just tellin' it like it is.