Going for the obvious with a twist.

Agency: Arnold Worldwide Writer: Dave Kuhl (now with MMB, Boston) Director: Paul Van Wart Prod. Co.; Werk Brothers Media, Los Angeles Prod.: John Doucet D.P.: Patrick Kelly Editorial: Werk Brother Media Finishing & Coloring: The Syndicate, Santa Monica

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about the author

Dabitch Creative Director, CEO, hell-raising sweetheart and editor of Adland. Globetrotting Swede who has lived and worked in New York, London, San Francisco, Amsterdam, Copenhagen and Stockholm.