I have no idea what singing rubber ducks have to do with search engines, but I assume this feel-good fun stuff makes sense in India where Reditt.com just relaunched their search engine, which happens to be the most popular one in the land.

Agency: Bartle Bogle Hegarty

City: Mumbai

Advertiser: Rediff.com

Brand Name: Rediff.com

Production Company: Partizan

Brand Name: Rediff.com
Ad agency: BBH Mumbai
Art Director: Jim Hilson
Copywriter: Toby Allen
Director: Frater
Account Planner: Sanjay Sharma
Editor: Ben Harrex
Editing Company: Final Cut
Post Production: The Mill
Audio Post Production: Wave
Media Planner: Venkatesh Kamath


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about the author

Dabitch Creative Director, CEO, hell-raising sweetheart and editor of Adland. Globetrotting Swede who has lived and worked in New York, London, San Francisco, Amsterdam, Copenhagen and Stockholm after growing up in Kiruna, Raleigh and Jiddah.