You may think you're fast but how fast are you? That was the question Reebok asked Stockholm in this stunt that culminated in giving away a few pairs of shoes. They set up a timer camera and had people running like there was no tomorrow in order for a chance to get a new pair of Reebok Z pump 2.0. Never underestimate the speed in which one can run if free stuff is involved.

Client: Reebok Nordic