The bacon, he loves it. So much she proposes with some. He loves it. The bacon.

Republic of Bacon Mantra:
Welcome to the nation where all our citizens are free to love bacon freely. To a land where people and bacon co-exist without rule. Without judgment. Or shame. A place where bacon is held on the highest of pedestals, and the second highest pedestal as well. Welcome to the Republic of Bacon. We hope you're not vegetarian.

Spot Titles: Proposal
Client: Maple Leaf
Project: Republic of Bacon

Agency: john st., Toronto
Creative Directors: Stephen Jurisic, Angus Tucker
Art Director: Patrick Shing
Copywriter: Paul Constantakis
Broadcast Producer: Dale Giffen
Account Team: Melissa Tobenstein, Robyn Crookshank, Tara Giacinti

Director: Michael Downing
Production Company: Suneeva, Toronto
Executive Producer: Michi Lepik-Stahl
Line Producer: Kim Hubert
Director of Photography: Bryan Newman

Editorial: Ross Birchall, Bijou, Toronto
Post Production: Soho, Toronto
Music and Sound Design: Vapor, Toronto

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about the author

Dabitch Creative Director, CEO, hell-raising sweetheart and editor of Adland. Globetrotting Swede who has lived and worked in New York, London, San Francisco, Amsterdam, Copenhagen and Stockholm after growing up in Kiruna, Raleigh and Jiddah.