about the author

caffeinegoddess I'm a creative director and copywriter with digital, integrated, and traditional expertise. I love sound strategy and great executions.

Comments (2)

  • Dabitch's picture

    "Every week a new city, and a new boost of color.." - well hell, GenericBrand® haircolor won't fade away if you keep reapplying it. DUH! This sucked.

    Feb 06, 2007
  • Mets82's picture

    This was a bad commercial. With all due respect to what Sheryl Crow went through with Cancer and everything this was a bad spot. What was the point? It was one of those commercials that belonged during the day during one of the soap operas not during a Super Bowl.

    Jan 16, 2008