Salvation Army - This Campaign Cost Nothing - (2009) :30 (USA)

Posted by Greg Smith on 15. January 2010 - 16:51

This ad ran as a part of a greater Guerilla-style marketing campaign to raise awareness in Portland, ME.

CLIENT: Salvation Army of Northern New England

Campaign: This Ad Cost Nothing

Service: Guerrilla, TV, print, online

AGENCY: The VIA Group, Portland, Maine

Chief Creative Officer: Greg Smith

Senior Art Director/Multimedia: Patrick Sperry (TV)

Art Director: Chris Avantaggio (Guerrilla, TV, print, online)

Copywriter: Mike Irvine (Guerrilla, TV, print, online)

Associate Producer: Meghan Gildart (TV)

Director: Tim Johnston (TV)

Editor: Patrick Sperry (TV)

Music: Andrew Frederick, Cerf-Volantes (TV)

Media Schedule:

TV
WCSH 6 NBC
WLBZ 2 NBC
WMTW ABC
Time Warner Cable

Print
The Portland Phoenix
The Portland Forecaster

Internet
Blissfulrevolution.com
MyFoxMaine.com
YourTownsCable.com
Topix.com

Air Dates: May 11 - 29

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comments

אני רוצה ששמי יהיה על בקבוק
3 hours 12 min ago
Name Asaad Coca cola Thankz
3 hours 15 min ago
What, no pitchforks and
17 hours 30 min ago
Worth it for your dream
17 hours 31 min ago
I could care less about the
18 hours 33 min ago
Okay, it may be hokey in some
1 day 7 hours ago
What is the name of the song
4 days 5 hours ago
With this card, they're
4 days 9 hours ago
Haha as well as "Why is it?"
4 days 17 hours ago
This was all so much better
4 days 21 hours ago

Salvation Army - This Campaign Cost Nothing - (2009) :30 (USA)

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Salvation Army - This Campaign Cost Nothing - (2009) :30 (USA)

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