Samsung "Wash and Create" (2014) 1:00 (Austria)


Samsung "Wash and Create" (2014) 1:00 (Austria)

This is genius. Love this ad so freaking much. Now every cool kid out there is gonna want a Samsung so they can draw on it. This features street artist BOICUT.
They even exhibited the washing machine and held a sweepstakes on Facebook for a chance to win it. See, kids? You can actually put a product benefit front and center in an ad and still make it awesome.

Client: Samsung
Agency: traktor wien


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