The people who fly SAS are big thinkers. They don't just travel. They go beyond the "I'm a traveler not a tourist," philosophy and view every excursion into some life-changing moment, be it a city that inspires you to build your own city, or knowing you'll meet the woman of your dreams, fall in love, get married and have a nest of children surrounded by white picket fences.
In other words, people who fly SAS are crazy. Great casting here though. I love the fact I was upset the woman kept interrupting the guy at first. Then after she's done rambling, it's his turn to go off on his tangent

Client: SAS – SCANDINAVIAN AIRLINES Agency: Åkestam Holst Creative Director: Magnus Jakobsson Art Director: Joakim Khoury Copywriter: Magnus Jakobsson Production Manager: Anna Svensson Client Lead: Johan Östlund Planner: Simon Gustafsson Production company: Giants & Toys Cinematographer: Fredrik Bäckar Director: Jens Jonsson Producer: Calle Isberg Agency Producer: Leila Widgren Post production: SWISS Music: Adam Nordén
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about the author

kidsleepy 17 year copywriter, now CD, who has worked in many cities including Pittsburgh, New York, Atlanta, Montreal and currently Los Angeles. I snark because I care. I ain't complainin' I'm just tellin' it like it is.

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