The new campaign, developed by FFL Paris and comprising a film and five posters, will epitomise Schweppes’ new brand-market positioning, as well as launching the new signature “Creator of flavours since 1783’, all achieved through the metaphor of “sensation’.
The campaign was realized by the visual artists Warren and Nick, specialists of traditional photography who, in collaboration with FFL Paris, have been able to adapt the “air process’ technique to create a unique film.
ad agency: FFL Paris
Executive Creative Director : Fred & Farid
Art Supervisor: Feng
Art Director : Emmanuelle Durand
Account Supervisor : Fred & Farid, Emmanuel Ferry, Nathalie Chopra, Hèl“ne Camus, Sybille De Tavernost
Advertiser’s supervisor : Hugues Pietrini, Stanislas de Parcevaux
TV producer : Robin Accard
Art Buyer : Camille Guerrier
Production Company : Stink
Directors & Photographers : Warren du Preez & Nick Thornton-Jones
Music: Emilie Simon