This is a spec commercial created for my director's reel and was eventually used by the client Scorpion.
Roger Feldman from Marshall Advertising wrote the spot as a beach setting that I eventually adapted to a '50s gas station scene.
Shot on 35mm outside Los Angeles.

Alex Ardenti

Title: "Sweat" Client: Scorpion Helmets Agency: Marshall Advertising Copywriter/Creative Director: Roger Feldman Sr. Art Director: Mike Voornas Production Company: Ardenti Films, Alex Ardenti Director/Producer DP: Daron Keet Post Production: Shane Reid colorist, Riot Santa Monica Editorial: David Checel, Cut + Run Sound: Dave Wagg, Lime Sound Voice Over: Phil Buckman Principal actors: Timea Majorova, Matt Schaeffer Media Type: Television Commercial Genre: Comedy Delivery Type: Television, Internet Content Type: Motorcycle helmets Location: Los Angeles Duration: 45 sec Alex Ardenti