March Madness may be over, but that doesn't mean we should forget about college basketball's biggest fans. Take Lacey, for instance. She was Michigan State University's number one fan, 8-year old, Lacey Holsworth, was.
She had a special relationship with player Aderian Payne which drew media attention to a big part of the 2013-2014 NCAA basketball season. Sadly, Lacey had cancer, passed away shortly after the season. But her memory gives hope and inspiration to millions of others affected with cancer, including more than 10,000 US children who will be diagnosed this year.

Please consider buying a pair of gold laces in Lacey's honor. Proceeds from every pair help support the cause. Go to Shoe Carnival's site to find out more.

Advertising Agency: 22squared Chief Creative Officer: John Stapleton Executive Creative Director: Kevin Botfeld Creative Director: Jennifer Tuel Content Director: Mindy Adams Art Director: Rachel Splinter, Eduarda Castro Senior Copywriter: Natalie Meeks Producers: Emily Cabral Content Strategy Director: Hillary Traylor Associate Strategy Director: Natalie Webb EVP, Client Leadership: Ed Klein Account Supervisor: Shelly Hiatt Account Executive: Mallory Morgan Photographer/Designer/Stylist: Rachel Splinter, Eduarda Castro Lettering Artist: Casey Ligon, Freelance Executive Producer: Karen Burke
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about the author

kidsleepy 17 year copywriter, now CD, who has worked in many cities including Pittsburgh, New York, Atlanta, Montreal and currently Los Angeles. I snark because I care. I ain't complainin' I'm just tellin' it like it is.

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