JvM created this for SIXT in the airport of Hamburg. They made 5 Wi-Fi Access Points to advertise to people searching for internet access with ther laptop or mobile phone by naming the access point a SIXT offer. After giving free wifi access to the user, the viewer was directed to the SIXT landing page and could book their car online.

Ad agency: JvM

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about the author

Dabitch Creative Director, CEO, hell-raising sweetheart and editor of Adland. Globetrotting Swede who has lived and worked in New York, London, San Francisco, Amsterdam, Copenhagen and Stockholm.