If you weren't familiar with Queen's Bohemian Rhapsody before Wayne's World, I am going to assume you lived under a tone deaf rock, but after seeing that movie pretty much everyone knows every word. It is one of the worlds most recognisable songs, and try as you might you will never be as awesome as Freddie but that won't stop you from singing along. So, we're using this song to sell... what? The Playbar's nine-speaker design floods any room with high fidelity audio for games and movies, huge waves of live concert sound, and wireless streams of all the music on Earth. So you can hit up spotify to find that song you just heard in Wayne's world. Because someone as into music as you, who gets nine speakers installed in your house.. doesn't know that song.... ?
Either way, it's popular in ads as well as movies too, see the Cosmopolitan Hotel who re-cast the Bohemian Rhapsody, while Mt Dew did a Bohemian Rhapsody lyrics rewrite back in super bowl 2000.

CREDITS: “PLAYBAR Rhapsody” :30


AGENCY: 72andSunny

CCO/Partner/Founder: Glenn Cole

ECD/Partner: Jason Norcross

Creative Directors: Jay Kamath/Peter Vattanatham

Writer: Harrison Luongtram

Designer: Ben Dean
Director of Film Production: Sam Baerwald

Film Producer: Karena Dacker

Head of Business Affairs: Christine Claussen

Business Affairs: Saeyoung Kim, Gloria Anderson, Cecilia Harvey
Brand Director: Brendan Bell
Brand Manager: Brooks Dennard

Director of Art Production: Natalie Flemming

Studio/Production Artist: Matt Pearl

PRODUCTION: Charks Production

Director: Walter May
Executive Producer: Ted Robbins


Editor: Billy Sacdalan

VFX/ANIMATION: Moving Picture Company

Executive Producer: Lexi Stearn

Head of Production: Jenny Bright

Lead Smoke: Ben Davidson

Nuke: Clement Renaudin

Producers: Summer McCloskey


“Bohemian Rhapsody” - Queen


Executive Producer: Susie Boyajan

Producer: Erin Reilly

Mixer: Stephen Dickson

Assistants: Patrick Navarre


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about the author

Dabitch Creative Director, CEO, hell-raising sweetheart and editor of Adland. Globetrotting Swede who has lived and worked in New York, London, San Francisco, Amsterdam, Copenhagen and Stockholm after growing up in Kiruna, Raleigh and Jiddah.