Sony Bravia Asia Pacific - Threads (2007) 0:60 (Singapore)
Agency: Y&R Asia, Singapore
ECD: Rowan Chanen
Copywriter: Edward Ong
Art Director: Scott McClelland / Kirsten Ackland
Agency Producer: Kim Lim
Production Company: Velocity Films
Director: Keith Rose
Producer: Karen Kloppers
Director of Photography: Keith Rose
Editing company: Deliverance Post Production
Editor: Ricky Boyd
Post Production: Waterfront Post
IQ Artist: Heino Henning
3D: Condor Post
Music composition: Robert Schroder / Lorraine Shannon (Members of SAMRO)
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comments
- Hilarious
2 days 12 hours ago - What is the name of the music
3 days 1 hour ago - צור קשר עם קוקה קולה ישראל
4 days 7 hours ago - אני רוצה ששמי יהיה על בקבוק
4 days 13 hours ago - Name Asaad
Coca cola
Thankz
4 days 13 hours ago - What, no pitchforks and
5 days 4 hours ago - Worth it for your dream
5 days 4 hours ago - I could care less about the
5 days 5 hours ago - Okay, it may be hokey in some
5 days 18 hours ago - What is the name of the song
1 week 1 day ago


Do not like. What's with the fugly 'beauty-shot' where some person is in a window with the pyramid on their head? Concentrate man, that's not a good beauty-shot! Also, would have scored much better with some middle-shots of the strings rolling down, all we have is closup+far-away shot which positively screams "it is all done in post". The other Bravia ads did their things for real, and that was a huge part of the magic. Also, wow, the music is so not doing it for me. Its not bad but it isn't great either.
Feels like it tries a bit too hard. Granted the others do too, but at least they have minimal post work, unlike this.
Good effort, I like the song.
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