Spec work

 

.spec work (ads)

 

#OGhamburglar - The Hamburglar Gets Paroled From Prison (Episode 1) (2015)

#OGhamburglar - The Hamburglar Gets Paroled From Prison (Episode 1) (2015)

Born under a bad sign, the OG Hamburglar is nothing like the new hipster Hamburglar you've seen parading around in the press with his George Michael stubble and high top red sneakers.

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World in Motion (2015) 2:00 (Israel)

World in Motion (2015) 2:00 (Israel)

Here's film about the power of music to transform us that was written and directed and edited by up and coming filmmaker (and senior copywriter) Orel Bitan. The voice over is quite moving, and the cinematography is fantastic, too. Makes me want to go to Israel.

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SPEC: Visa "Loose Change" (2015) 1:30 (UK)

SPEC: Visa "Loose Change" (2015) 1:30  (UK)

Contactless payments are a real convenience for shoppers. On the flip side though, the practice of throwing your spare change in the charity bucket next to the cash register is disappearing.

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Spec ad: ASTI "Acid Violence" (2014) 1:30 (UK)

Spec ad: ASTI "Acid Violence" (2014) 1:30 (UK)

This spec ad for Acid Survivors Trust International (ASTI) was created to bring awareness to the very real problem that exists around the world, and the charity that does something about it.

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Spec Student ad: Smartwater

Graphic designer and recent Tyler School of Art grad Max Amato created these print ads for Smartwater. When I was in portfolio school I had a teacher who used to say "Visual solutions rarely solve anything." And while I don't entirely agree, I think it's hard to sustain a really big idea with them. In this case, these ads do come across as see say.

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Kurl-On Malala Yousafzai Bounce Back - print ad India

Kurl-on's latest ad uses Malala's ordeal to sell mattresses. Yes, Malala Yousafzai, the brave young Pakistani activist who got shot in the head by the Taliban for daring to attend school and championing all girls rights to education.

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Breastfeeding - You wouldn't do it in a toilet stall - spec ad

Johnathan Wenske and Kris Haro are studying advertising at the University of North Texas, and they created this SPEC campaign to support bill HB1706 in the Texas legislature, a bill that would prevent harassment of breastfeeding mothers and discrimination when they choose to nurse their child in public. Apparently this is a problem in Texas?

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HAW Hamburg Students create Haribo spec print ads.

Every so often advertising portfolio students are nice (or brave) enough to send us their spec ads.

These for Haribo Gummy Bears come from Valentin René Tillian and Michael Wilde, two students at HAW Hamburg, Design Department.

As far as pure visual solutions go, these seem like they'd find a nice home in Luerzers Archive.

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Converse (SPEC) "Cinderella" (2014) 1:00 (USA)

Converse (SPEC) "Cinderella" (2014) 1:00 (USA)

This is a spec ad for Converse, that reimagines the Cinderella story. It was directed by Plummer/Strauss. As a spec ad, it is definitely a departure from Converse's more rock and roll cooler-than-thou tone. It has a very 80s feel to it, at least to me.

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9/11 Forward. Together. - street art

9/11 Forward. Together. - street art

A group of Miami ad school students made this street art vandalizing tour (I'm not judging, I did it too when I was a student in the 90s), and a short spec film about their stunt that honors the the victims of 9/11 at the same time as it celebrates the memorial site by looking to the future.

“We wanted to create something different to show people that sharing the memory of 9/11 makes us stronger. We will never stop moving forward and we will never be alone. That’s what the connection between the two towers and the walking man symbolizes.”

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