Spec work

 

.spec work (ads)

 

WASA - the remake of "What's up" / Wassup

Mathias Lachal added a little extra to the Wassup Budweiser ad of 2000 whic

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Peace day / Global amnesty 2012 - Long Receipt - (2012)

Hello world, and welcome to cynicism, where I am your sad tour guide. Look, David Woodbury and Nikolaus Drellow did really well here, they did get on the list of winner of the 2012 D&AD awards for the Open Brief too. But if we really look at this? They had an idea that long receipts would signify peace? Is it good? Is it great? Is it.. just .. hopeful?

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Apple & Salvation Army - Digital app donation box - (spec) - (2012) :30 (Germany)

Philip Hovensjö, Max Pilwat, Andy Schwitter and Westley Taylor at the Miami Ad School in Hamburg came up with this clever little idea to have people donate unwanted/unused apps this holiday season, turning the apps into money for the Salvation Army.
Since Apple actually makes a % of every app-sale, and the app-maker makes the rest, I'm not sure exactly where the money is coming from here, but it sounds like Apple is meant to give away the cost of the app as a donation. Hmmm.

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Chairs are like Facebook - spoof

Well, that didn't take long. The Facebook ad about chairs is now nicely spoofed by Dónal Mulligan, Cian Markey & Richie Nolan. Chairs are like facebook they say, you can sit on them, share pictures of kittens, and masturbate. Facebook and chairs are like doorbells. Heroin. Toilet paper. This thing. After you've stopped laughing, seriously consider the pay-off. Log out.

Nicely done gais, you've just yanked the chair out from under the pretentious facebook ad. *clap clap clap*

On twitter the gang of three are: @donalmulligan @cianmarkey @richie_nolan

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Flamingo Casino - Meet the family - (2012) :30 (USA)

Flamingo Casino - Meet the family - (2012) :30 (USA)

Peter Dietrich directs this BBDO SF spec effort for Flamingo Casino.

The idea is you'll get a lot of deals when you get on Flamingo Las Vegas' website.

The spot is...well, basically, a dude meets his girlfriend's family and they're all hot. Including the sexy mermaid goldfish and the dad who is a hot chick with a dad's voice. Because the boyfriend gets more than he bargained for. Or something.

It feels like it's a Bud Light spot transplanted as a Las Vegas resort hotel spot.

What does one say to this?

Beyond the sexy lady factor there's not much to say about it that can redeem it into anything approaching interesting or good.

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Useful social media tips from Grandma

Grandma knows social media better than those under 25 / above 25 - in fact she knows it so well she has Grandmothers facebook wall full of wisdom so you can like the hell out of it. Actually grandma and her tips are the brainchild of Chacho Puebla in Spain, and he fancies you to help him come up with more tips for grandma to pose with. Go on, send a mail to fotos@lola-madrid.com with your suggestions.

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Carrington College - "Carrington College Squirrel" - (2012) :30 (USA)

Award-winning animation and visual effects studio Hinge Digital recently teamed up with BVK to create a clever series of advertisements for Carrington College. The integrated campaign includes two animated and live-action broadcast spots, as well as three online outtakes, 24 print ads, plush toys and more, which all showcase original character designs by Hinge Digital’s talented team of artists. “Carrington College Squirrel,” the first :30 campaign promo, introduces new Carrington bird mascots, Goldie and Blue, and is now airing on TV, with a live-action spot to follow in September. Comedic outtakes from the project are also available to view online here: http://hingedigital.com/work/#carrington.

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VisualKinTV - "Cyberbullying hurts too. " - (2012)

VisualKinTV says: We decided to create a video that we thought could bring attention to the matter of cyber bullying.

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Don't get screwed over - What It Feels Like To Be A Freelancer - (2012) :90

Sponsored by Docracy this hidden camera clip attempts to show what it's like for a freelancer.

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For Those Lost, Just Not Forgotten (2012)

Director Cole Webley just completed this beautiful, powerful and moving passion project, a short film titled "For Those Lost, Just Not Forgotten".

"The film is a visual expression of the angst of being lost - emotionally," explains Webley. "It represents something we all go through, and something that is integral to the human experience. We certainly don't like it, but we almost can't avoid feeling this way at some time or another."

The imagery of the film is set to a poem written by Chateau Bezerra, an Art Director at AKQA, whom Webley went to university with and where the two collaborated on some of the director's first spec work.

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