This ad feels like a forced match between celebrities already promised a script, and some creatives frantically scrambling to make a script that fits them whilst checking the super bowl ad bingo card "wedding", "american football move".
People drive Jeeps in rough terrain, on long road trips, to houses in the middle of nowhere, through forests where some trees need to pulled out the way. "4 my country how we all started out" with the visual nod to the army Jeep.
Robbers rob a bank, steal a Prius and the longest pursuit happens. Here's how I think this went down, a brief lands on the desk of the creatives asking them to "make Prius cool, please" and frantic idea-making begins.