St. Louis CVC "Pets" (2014) :30 (USA)


St. Louis CVC "Pets" (2014) :30 (USA)

The St. Louis Convention Center and Visitors Bureau want you to know something: St. Louis is pet friendly. Which means you can not only explore the city, but you can do so with the fur-covered members of the family, too. The cinematography here feels very retro.

Agency: H&L Partners, St. Louis
Creative Director: Mark Manion
Art Director: Shaun Young
Copywriter: Nick Speno
Production: Bruton Stroube Studios
Audio: Electropolis



That's a neat selling angle. It's actually not all that easy to find hotels that allow cats. Speaking from experience (I've driven through Europe with two cats OH HAI WHY YES I AM CRAZY). The brochures showing city sights is a good way of telling this in a new way. Not so sure I'm a fan of the golden color of everything.

Yeah it feels too instagrammy and sickly as a result. Or unnecessarily retro.

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