One Run, Two shoes, Three Stripes & No Clothes!. That's Mark Schermers from 180 streaking down the street down there today. In the drizzle cold.

A little birdie told us:

180 man (Mark Schermers, account director on adidas) runs naked for charity in a bid to raise awareness and money for testicular cancer, sponsored by colleagues and our clients.
Unbeknownst to us the event was filmed by a Dutch TV station and will be on the news tonight - the whole thing took place in full view of the mayor of Amsterdam.

You can get a glimps of the little all pink runner dashing down the Herengracht here as the crowd cheers him on. Man, that's a brave soul - it's frickin' cold out today. And hey, Mark, nice butt.
update - Quicktime inside

I used to live on exactly that block where he's making that turn. The view even looks like mine. 80% of my building was people from w+k or 180 - I'm sure they had a great view. ;) Had this been a few years ago I would have been filming him. I'd focus and zoom a lot more though.. ;)

Adidas

Commercials: 
Country: 

Comments (1)

  • aiiobo's picture
    aiiobo

    Remember the "Nike streaker" commercials? Thanks to Mark here, Google will forever associate streaker with Adidas. ;)

    Dec 03, 2007

Leave a comment

about the author

Dabitch Creative Director, CEO, hell-raising sweetheart and editor of Adland. Globetrotting Swede who has lived and worked in New York, London, San Francisco, Amsterdam, Copenhagen and Stockholm after growing up in Kiruna, Raleigh and Jiddah.