At the end of the day when your kids call to tell you they've been in an accident, the only thing the you will care about is the fact they are okay. And Subaru can't help increase the chances of that becuase it's a pretty safe car to drive. "A lifetime commitment to getting them home safely," is a nice thought as well.

CLIENT: Subaru of America Senior Vice President of Marketing: Alan Bethke National Advertising Manager: Brian Cavallucci Advertising Production Specialist: Michelle Shoultes AGENCY: Agency: Carmichael Lynch Chief Creative Officer: Marty Senn Exec Creative Director: Randy Hughes Writer/Group Creative Director: Dean Buckhorn Art Director/Creative Director: Brad Harrison Head of Production: Joe Grundhoefer Senior Executive Content Producer: Brynn Hausmann Director of Business Affairs: Vicki Oachs Talent Payment Specialist: Jennifer Knutson Account Management Team: Brad Williams, Adam Craw, Erin Zunich Product Information Team: Robert Ar, Jonathan Bush Brand Planning Team: Liz Giel, Meghan McCollum, Maddie Wolf Senior Project Manager: Allison Sadeghi Production Company: The Corner Shop Director: Peter Thwaites Managing Partner/Executive Producer: Anna Hashmi Line Producer: Donald Taylor Director of Photography: Joost Van Gelder POST PRODUCTION: Edit House: Work Editorial Editor: Stewart Reeves Assistant Editor: Louise Robinson Executive Producer: Marlo Baird Producer: Brandee Probasco Telecine: Adam Scott, The Mill VFX House / Online Artist(s): Steve Medin, Volt Studios VFX Post Producer: Amanda Tibbits Audio Mix: Carl White, SisterBoss Sound Design: Carl White, SisterBoss Post Production Audio Producer: Annie Sparrows, SisterBoss MUSIC: Music by Barking Owl Creative Director : Kelly Bayett Producer: KC Dossett
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about the author

kidsleepy 17 year copywriter, now CD, who has worked in many cities including Pittsburgh, New York, Atlanta, Montreal and currently Los Angeles. I snark because I care. I ain't complainin' I'm just tellin' it like it is.

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