Taco Bell - Cool Ranch Doritos Loco Taco / HELLO - (2013) :30 (USA)

Taco Bell’s Cool Ranch Doritos Loco Taco launch has "Hello" by Lionel Ritchie, except sung in Spanish, and a dude at a rainy bus stop trying to create his dream taco. This ad made me cry.

Deutsch Creative Credits and Titles: Chief Creative Officer: Mark Hunter Group Creative Director: Brett Craig Integrated Creative Director: Xavier Teo Senior Art Director: Gordy Sang Senior Copywriter: Brian Siedband Director of Integrated Production: Vic Palumbo Director of Content Production: Victoria Guenier Executive Producer: Paul Roy Producer: Alison McMahon Music Supervisor: Dave Rocco Production Company Bob Industries 1313 5th St, Santa Monica, CA 90404 Director: Zach Math Executive Producer/UPM: TK Knowles Executive Producer: John O’Grady Executive Producer: Chuck Ryant Producer: Brian Etting Director of Photography: Manel Ruiz Editorial Company Union Editorial 12200 Olympic Blvd, Los Angeles, CA 90064 Editor: Lawrence Young Assistant Editor: Emalee Arroyo President: Michael Raimondi Executive Producer: Megan Dahlman Producer: Joe Ross Post Production VFX Method Studios 730 Arizona Ave, Santa Monica CA 90401 Flame Artist: Tim Rudgard Executive Producer: Robert Owens Producer: Stephanie Allis Color Company 3 1661 Lincoln Blvd, Santa Monica, CA 90404 Colorist: Dave Hussey Audio Mix Lime Studios 1528 20th Street, Santa Monica, CA 90404 Mixer: Rohan Young Licensed/Composed Music, Credits and Track Info: Licensed track: "Hello" Lyrics and music by: Lionel Richie  Published by: Brockman Music and Brenda Richie Publishing Recording by: Elias Arts Elias Arts 2219 Main St, Santa Monica, CA 90405 Creative Director: Dave Gold Arranger: Dave Wittman Executive Producer: Ann Haugen Producer: Kiki Martinez Shoot Location: Los Angeles, CA Additional Deutsch Credits: Chief Executive Officer: Michael Sheldon Account Management: Group Account Director: Walter Smith Account Director: Amanda Rantuccio Account Executive: Amanda Schuster Media: Director of Media and Data Strategy: Kyle Acquistapace Account Planning: Chief Strategic Officer: Jeffrey Blish Business Affairs/Traffic: Director of Integrated Business Affairs: Abilino Guillermo Business Affairs Manager: Judi Chandellor Broadcast Traffic Manager: Cybil Weigel
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