Riddle me this: If Mcdonalds is behind the times, with their breakfasty goodness like the Egg McMuffin, then why has it taken thirty plus years for Taco Bell to introduce breakfast to the fast food buying public?

*mic drop*

Client: Yum Brands/Taco Bell Chief Marketing Officer: Chris Brandt Brand Creative Director: Tracee Larocca Director, Advertising: Aron North Manager, Brand Experience: Ashley Prollamante Agency: Deutsch Chief Creative Officer: Pete Favat Executive Creative Director: Brett Craig Creative Director: Jason Karley Creative Director: Josh DiMarcantonio Associate Creative Director: Gordy Sang Associate Creative Director: Brian Sieband Senior Art Director: Jeremiah Wassom Senior Copywriter: Trey Tyler Director of Integrated Production: Vic Palumbo Executive Producer: Paul Roy Senior Producer: Jeff Perino Associate Producer: Damon Vinyard Music Supervisor: Dave Rocco Mike Sheldon, CEO Account Management Credits: Group Account Director: Walt Smith Account Director: Amanda Rantuccio Account Supervisor: Krista Slocum Account Executive: Kim Suarez Chief Strategic Officer: Jeffrey Blish Group Planning Director: Jill Burgeson Director of Business Affairs: Abilino Guillermo Senior Business Affairs Manager: Ken Rongey Business Affairs Manager: Georgette Bivins Business Affairs Manager: Nestor Gandia Director of Broadcast Traffic: Carie Bonillo Broadcast Traffic Manager: Sarah Brennan Senior Broadcast Traffic Manager: Gus Mejia Production Company: Moxie Pictures Director: Frank Todaro Director of Photography: Jon Zilles Executive Producer: Robert Fernandez Line Producer: Matt Oshea Food Shoot Production Company: Wood Shop Director: Trevor Shepard Executive Producer: Sam Swisher Editorial Company: Rock Paper Scissors Editor: Adam Pertofsky Assistant Editor: Marjorie Sacks Executive Producer: C.L. Weaver Producer: Shada Shariatzadeh Post Facility: A52 Colorist: Paul Yacono VFX Supervisor: Andy Barrios Lead Flame Artist: Brendan Crockett Executive Producer: Megan Meloth Producer: Meredith Cherniack Music: Massive Music Audio Post Company: Lime Studios Mixer: Mark Meyuhas & Rohan Young Producer: Jessica Locke