Synopsis: man discovers women like babies. Taco Bell continues its quest to make its food seem more palatable to adults (as opposed to stoners, and college kids and stoners in college) with this "Grande Papi," spot. I kept waiting for the moment the dad was gonna spill the burrito on the baby but apparently he has it on lock.

• Chief Creative Officer: Mark Hunter • Group Creative Director: Brett Craig • Senior Art Director: Gordy Sang • Senior Copywriter: Brian Siedband • Director of Integrated Production: Vic Palumbo • Director of Content Production: Victoria Guenier • Biscuit Filmworks • Director: Noam Murro • Executive Producer: Shawn Lacy • Line Producer: Jay Veal • Executive Producer: Paul Roy • Producer: Kacey Hart • Music Supervisor: Dave Rocco • Editing house: Rock Paper Scissors. • Editor: Jonnie Scarlett • Assistant Editor Chad Hoerner • Executive Producer: CL Weaver • Post Production: A52 • Lead Flame: Andres Barrios • CG Supervisor : Andrew Romatz • VFX Producer : Jamie McBriety • EP: Megan Meloth • Color: The Mill • Colorist: Adam Scott • AUdio: 740 Sound • Mixer: Andrew Tracy • Music: Beacon Street Studios • Composer: Beacon Street Composers • Senior Producer: Adrea Lavezzoli Additional Deutsch Credits: • Chief Executive Officer: Michael Sheldon Account Management • Group Account Director: Walter Smith • Account Director: Amanda Rantuccio Media • Director of Media and Data Strategy: Kyle Acquistapace Account Planning • Chief Strategic Officer: Jeffrey Blish Business Affairs/Traffic • Director of Integrated Business Affairs: Abilino Guillermo • Business Affairs Manager: Judi Chandellor • Broadcast Traffic Manager: Monica Garcia • Budget Coordinator Jade McAdams
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about the author

Dabitch Creative Director, CEO, hell-raising sweetheart and editor of Adland. Globetrotting Swede who has lived and worked in New York, London, San Francisco, Amsterdam, Copenhagen and Stockholm.

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