Tag Body Spray - Mrs. Drake (2005) 0:30 (USA)
Posted by claymore on 16. March 2005 - 14:41

Gillette goes after the guys who buy Axe by... well... pretty much doing the same thing Axe does.
Ad agency: Arnold Worldwide, Boston
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comments
- The components included in a
9 min 23 sec ago - The components included in a
10 min ago - Hilarious
21 hours 15 min ago - What is the name of the music
1 day 10 hours ago - צור קשר עם קוקה קולה ישראל
2 days 15 hours ago - אני רוצה ששמי יהיה על בקבוק
2 days 22 hours ago - Name Asaad
Coca cola
Thankz
2 days 22 hours ago - What, no pitchforks and
3 days 12 hours ago - Worth it for your dream
3 days 12 hours ago - I could care less about the
3 days 13 hours ago


I dig the warning text... But copying the LYNX/AXE startegy is terribly lame.
I agree completely! It's very pathetic. Someone must have slept through all their Advertising 101 classes.
They even kinda look like Axe packaging. I wonder when the lawsuit is gonna drop.
Axe... Tag... both three letters long. I guess they're not exactly going after the polysyllabic male demo, eh?
i don't agree so much cuz i am the guy i just hope some of the stiffs on network start to let them show it during prime time jannet jackson is costing me a lot of cash
km -
The warning is great, the rest is so lame and over acted. I bet the product manager is very happy. However, we're not!
A lamer. It would have been better if the mom was ugly... But the warning is well alright - not as an idea but in the handling.
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