Here's an interesting idea, what if your friends challenged you.. to a truth or dare sort of thing, but actually put up money for it and would donate that sum to charity if you did whatever was requested? Jump over hells angel bikes! Jump out of a sewer dressed like a ninja turtle. Do your gym-hour jogging in a supermarkets check-out treadmill. Etc. It's only at the very end that the most obviously challenge finally appears: attractive lady flash a crowd. Ho-hum. That said Moolta.com isn't a half-bad idea if it will take off.

There was a reason Penny, Kaley Cuoco was revealed last week... Priceline wanted to kill William Shatner... as their spokesperson.

Meet the next generation of #TheNegotiators - why yes, it is Penny Kaley Cuoco who takes over after William Shatner. Like Shatner she knows everything about negotiating, having learned from mysterious monk masters... and her iPhone. Keep up pops, the offspring knows tech!

In a spot directed by Tool’s Geordie Stephens, the new Drive First app from Sprint helps a texting teen stay focused on the road.

Google Play want you to know that downloading anything to one device automagically shares same things to all of your devices. This is pretty dang awesome. To explain this in laymans terms, they got a bald guy and a few ballons in a pool. yep. Why? Because sync sounds like sink and omg they made an entire commercial out of a sound-alike pun. Kill me.

Boost Mobile and 180 create a little ditty for all those who didn't get what they wanted for the holiday, as part of their 31 holidays singing cards campaign.
I know they said each holiday had a different genre, but I'm not sure what genre this is, so I'm calling it "elementary school choir audition meets Live Aid."

Boost Mobile and 180 mash up Uriah Heep and Metallica for a heavy song about Egg Nog. "Down with the system, up with the egg nog."

Really, guys? Really?

Boost Mobile and 180 L.A. get trippy for Lemon Cupcake Day in this carol.
It's not quite The Yeti Song from A Mighty Boosh but what is, really?

Boost Mobile and 180 L.A. channel their Inner Skrillex for this um, "holiday" carol.

BBDO Atlanta are still interviewing children about un-complicated stuff like what's better, one or two lasers? Kids never ask questions back like, are we talking about green lasers, gas lasers, single wavelength lasers, chemical lasers or like seriously now, those fake-ass lasers that create explosions on low-budget sci-fi films? Oh, those. When then it doesn't really matter how many you have as it's all fantasy anyway.

Virgin Mobile Australia's, Fair Go Bro campaign is a big hit.

The campaign, developed by One Green Bean and Havas Worldwide Sydney dropped in July. Starring none other than Brad Pitt's brother Doug. It's silly and a long way to go for a ham sammy, especially considering we're talking about Virgin Mobile here (as opposed to Virginn Airlines) but hey, it apparently worked. It had 1.3 million views in the first week with "no media support," according to the press release. Earned media out the wazoo, millions of Ozzies talking about it, etc.

"AH PONIIIIII! she yelps, the wee girl so impressed by doofus dad's ability to spend a lot of money on a Shetland pony. Of course, since this is doofus dad, he bought her Derpy Hoofs, and soon the christmas tree, windows and ming vases come crashing down. Super-mom, the wonder-woman stereotype whose job it is to take care of all the children in the house including man-child with the pony-money, soon fixes the situation by getting a pony-doll on eBay. "AH POONIIIII!" Who wants waffles? Created by Venables Bell & Partners, directed by Arts & Sciences Matt Aselton and edited by Geoff Hounsell, Arcade Edit.

How do you announce the waterproof cellphone? Do it secret agent style, smuggle the phones into unsuspecting winners hands by hiding them in free sodas. At least that's what CP+B did when they showed off Xperia acro S best feature during the screening of Skyfall in Stockholm, Sweden. A few lucky winners walked home with brand new phones... Only slightly worse for wear as they smelled like soda pop, but that ain't nothing a little rinse can't cure.

The ultimate doofus dad? He saves ten dollars a month by switching to Cox and suddenly he never hangs up the phone. Paul Hattery is back, he who started the series using the family’s frequent buffering time as bonding time with his mortified teenage son, Tyler. Since that first spot, new characters have been introduced into the ongoing storyline including Ashley, the girlfriend, Mrs. Hattery and Tyler’s younger sister. Lets not forget the soon to be out of work wife. The patient, patient wife.

Sooooo, this service is for really annoying people?

Rock Paper Scissors recently teamed up with Mother to cut a series of four 30-second spots for Optimum. The spots focus on customers dealing with life’s incremental and highly personal challenges without having to worry about their Optimum-provided cable, phone or Internet service. The new campaign, lensed by Chelsea Director David Gordon Green, marks Mother’s first effort for the cable, phone and Internet provider. Editor Carlos Arias assembled the humorous spots, showing frazzled and hapless Optimum customers chasing a rogue pigeon around their living room and trying desperately to kick start their gas grill. One thing neither one has to worry about: the reliability of Optimum’s ultra-efficient and ever-improving communications services.

Elliott and Jess are actually father and daughter. She lives in New York, he lives in Portland and this is how they kept family while she was at her freshman year of college. Kleenex-warning when he shows her the photo of her mom.

Chairs. Yep. Chairs. Facebook is a chair, says the bored voiceover. Or a bridge. Or an airplane. A dancefloor. A basketball court. A great nation. You are not alone. In fact you are never alone if you ever logged in to facebook as their web cookies stalk you everywhere. World domination. The universe. Chairs.

Directed by Luis Gerard this little clip shows moms uniting to help another mom, which is exactly what the social network Hubwin-mamans.com enables moms to do. The search is on for the missing.

Don't wave goodbye to the barely-clad babes just yet, but Go Daddy has introduced a whole new cast of characters short on looks and big on brains. Rock Paper Scissors editor Carlos Arias recently teamed up with Traktor via Deutsch New York for the advertising giant's debut effort for the digital brand. Premiering during the Olympics, the resulting trio of spots reorient Go Daddy's brand image from sexy and sultry to sexy and smart.

Using Marlena, who is banned from practicing yoga in five states, and Wallace who is... a dork that knows computers.

"The mix of models and computer graphic characters gives a special charm to our films," explains WIZZ director Geoffroy de Crecy. "These spots are a mix of real and virtual which creates a look of natural imagery, not synthetic as CGI can sometimes be. We also loved that these spots are comedic — all the design and visual style are not the important thing; what is important is that the viewer is captivated and entertained by the story."

"WIZZ is all about collaboration and creating original pieces of work, so this was the perfect project for us to work on,” adds Wizz Producer Amanda Stubbs. “Being able to combine our studio resources with in-house post production facilities let us create something really special."