Telecom & Dotcoms

 

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Boost Mobile 31 Carols: Lemon Cupcake Day :40 (U.S.A.)

Boost Mobile and 180 L.A. get trippy for Lemon Cupcake Day in this carol.

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Boost Mobile 31 Carols: Cotton Candy :30 (U.S.A.)

Boost Mobile and 180 L.A. channel their Inner Skrillex for this um, "holiday" carol.

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AT&T - It's Not Complicated / two is better Laser Boy - (2012) :30 (USA)

BBDO Atlanta are still interviewing children about un-complicated stuff like what's better, one or two lasers?

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Virgin Mobile Australia's most successful campaign - Hi I'm Doug Pitt

Virgin Mobile Australia's, Fair Go Bro campaign is a big hit.

The campaign, developed by One Green Bean and Havas Worldwide Sydney dropped in July. Starring none other than Brad Pitt's brother Doug. It's silly and a long way to go for a ham sammy, especially considering we're talking about Virgin Mobile here (as opposed to Virginn Airlines) but hey, it apparently worked. It had 1.3 million views in the first week with "no media support," according to the press release. Earned media out the wazoo, millions of Ozzies talking about it, etc.

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Ebay - A pony! - (2012) :30 (USA)

"AH PONIIIIII! she yelps, the wee girl so impressed by doofus dad's ability to spend a lot of money on a Shetland pony. Of course, since this is doofus dad, he bought her Derpy Hoofs, and soon the christmas tree, windows and ming vases come crashing down. Super-mom, the wonder-woman stereotype whose job it is to take care of all the children in the house including man-child with the pony-money, soon fixes the situation by getting a pony-doll on eBay. "AH POONIIIII!" Who wants waffles? Created by Venables Bell & Partners, directed by Arts & Sciences Matt Aselton and edited by Geoff Hounsell, Arcade Edit.

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Sony Mobile / Xperia acro S. - The Xperia Soda Stunt / Skyfall (2012)

How do you announce the waterproof cellphone? Do it secret agent style, smuggle the phones into unsuspecting winners hands by hiding them in free sodas.

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Cox Communications - I Called Them - (2012) :45 (USA)

The ultimate doofus dad? He saves ten dollars a month by switching to Cox and suddenly he never hangs up the phone.

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Optimum - Distractions - (2012) :30 (USA) Rock Paper Scissors Helps Optimum Ditch the Distractions

Rock Paper Scissors recently teamed up with Mother to cut a series of four 30-second spots for Optimum. The spots focus on customers dealing with life’s incremental and highly personal challenges without having to worry about their Optimum-provided cable, phone or Internet service. The new campaign, lensed by Chelsea Director David Gordon Green, marks Mother’s first effort for the cable, phone and Internet provider. Editor Carlos Arias assembled the humorous spots, showing frazzled and hapless Optimum customers chasing a rogue pigeon around their living room and trying desperately to kick start their gas grill. One thing neither one has to worry about: the reliability of Optimum’s ultra-efficient and ever-improving communications services.

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Google Chrome - Jess Time - (2012)

Elliott and Jess are actually father and daughter. She lives in New York, he lives in Portland and this is how they kept family while she was at her freshman year of college.

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Facebook - The things that connect us - (2012)

Chairs. Yep. Chairs. Facebook is a chair, says the bored voiceover. Or a bridge. Or an airplane. A dancefloor. A basketball court. A great nation. You are not alone.

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