Todays tearjerker is the ad that won Spikes Asia TV/Cinema Grand Prix this year. It tells the story of a woman, who adopted unwanted children off the streets and is now dying of cancer. Get the kleenex.

Advertiser THAI LIFE INSURANCE CO.
Title: MELODY OF LIFE
Advertiser/Client: THAI LIFE INSURANCE CO.
Advertising Agency: OGILVY & MATHER Bangkok, THAILAND
Chief Creative Officer: Korn Tepintarapiraksa
Copywriter: Korn Tepintarapiraksa/Thanonchai Sornsriwichai/Kris Garford Spindler
Agency Producer: Yuthapong Varanukrohchoke
Account Manager: Phawit Chitrakorn
Account Supervisor: Chaowalit Vichayachakorn/Praire Vajrabhaya
Production Company: PHENOMENA Bangkok, THAILAND
Director: Thanonchai Ssorsriwichai
Producer: Janyaluck Khamdaeng
Editor: Manop Boonwipas; R Here
Sound Design/Arrangement: Chumpol Sepsawasdi; Cine Digital Sound Studio
Music: Artist/Title: Depapepe
Art Director: Korn Tepintarapiraksa
Lighting: Tweesak Khumphati
Post Production: The Oriental Post

Commercials: 
Country: 

Leave a comment

about the author

Dabitch Creative Director, CEO, hell-raising sweetheart and editor of Adland. Globetrotting Swede who has lived and worked in New York, London, San Francisco, Amsterdam, Copenhagen and Stockholm after growing up in Kiruna, Raleigh and Jiddah.