about the author

Dabitch Creative Director, CEO, hell-raising sweetheart and editor of Adland. Globetrotting Swede who has lived and worked in New York, London, San Francisco, Amsterdam, Copenhagen and Stockholm.

Comments (1)

  • AnonymousCoward's picture
    AnonymousCoward (not verified)

    Great commercial. Nice footage of locker room and good closeups of football player's feet. Classic John Madden bombast. Good footage of the product being used on the players's feet.

    Nov 19, 2003

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