In this race people get boged down by old technology, or hit the wall....

Agency : Y&R Advertising, Irvine
Production Company : The Sweet Shop
Director : Bruce St. Clair

Anthony di Biase : Executive Creative Director
Craig Evans : Creative Director
Ben Peters : Associate CD / Copywriter
Jason Campos : Senior Art Director
Laura Keseric : Agency Executive Producer

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about the author

Dabitch Creative Director, CEO, hell-raising sweetheart and editor of Adland. Globetrotting Swede who has worked in New York, London, Amsterdam, Copenhagen and Stockholm.