Bouffant's Jeana Theron directs the video for SA pop-sensation Toya Delazy's latest single "Heart". There's an ocean and a heart fishing for love, and dancing braids.
Clearly a labour of love for Jeana, her background in Fine Arts shines through in this cute video which was conceptualised and planned to painstaking detail by the director herself.
It's quite a bit "Sorry I'm late, the full size stop motion animation technique that is. This technique was also seen in ads for Tunisas and even Target joined in. So while the animation style is fascinating, it's not very new, which leaves only the story and execution to be fresh.
Directed by Jeana Theron
Client / Product:
Title: Toya De Lazy - Heart
Length: 3 mins and 45 sec.
Country of Origin: South Africa
Production Company: Bouffant
Producer: Bryony Webster
Director of Photography: Rob Wilson
Production Art Director: Adi Koen
Editor & Company: Tessa Ford Post - Tessa Ford
Visual Effects Company: Refinery
Music Company/Composer/Sound: Toya De Lazy
Post-Production Online: Refinery
Colourist: Terry Simpson
Editor: Nick Young
Post-Production Offline: Tessa Ford