Hasbro’s My Little Pony launches its first-ever brand anthem campaign, created by Grey New York, just in time for Back To School. Parents, get your kleenex, it's gonna get sappy.
.toys, traditional games & fun (ads)
The “Audition” campaign not only reunites Aardman Nathan Love with McGarryBowen, who previously collaborated on live-action/animation projects, but marks the launch of the Crayola brand’s first-ev
"Now you can trap an enemy and send him back to fight for you" Ho-KAY, look this is what I gather from this ad. Skylander makes plastic widgets that somehow interact with my games console.
Escape Pod teamed up with Wondros to make some lucky kids dreams come true. They think they're merely going on a field trip to learn about the majesty of nature, but nope! Instead they are whisked away to a big box chain store for free stuff!
Thankfully it isn't all about rampant consumerism, as production reached out to underprivileged kids via the Boys & Girls Club of America, Big Brothers Big Sisters, and Neighborhood Housing Service to ensure they got the toy of their dreams (as well as payment for being in the spots.) Nice one!