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Toys & kids

 

.toys, traditional games & fun (ads)

 

Scrabble - sliced anagrams / Iuragt, Iptaehne, Naeimsbru - print, Chile

Visualizing scrabble - picture anagrams. Clever stuff from JWT Santiago.
Scrabble elephant, Scrabble Guitar, and Scrabble submarine.

Update Congratulations, winner of the 2009 Clio Awards (silver) see the winners book (PDF)

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Lego - Go mini man (Epic movie) - (2008) :60 (USA)

Lego "Go mini man go!" @ http://www.gominimango.com

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Rubik's Cube - Going Rubik's - print, New Zealand


From DDB New Zealand comes this reminder that the Rubik's cube has been driving us all nuts for 25 years. Some are more obsessed with solving them than others....

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Scalextric - Be Little Water - (2008) :30 (Spain)

Agency: Tiempo BBDO

For Tecnitoys/Scalextric; Scalextric was looking to create a brand-building online viral. It was decided to produce a “miniaturized” spoof version of BMW’s highly successful “Be water” spot. Whereas in the original, it is Bruce Lee who speaks to camera in English, in our version his lines were spoken by a young Chinese boy – and while the three shots of the car at first glance appeared the same as in the original, in our version it was not a real BMW, but a Scalextric miniature.

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RC Scorpion - Hedgehog - print

RC SCORPION remote control cars are tougher than those other remote controlled wimpy toys, and this is how Ogilvy London decided to communicate that.
If you don't want a remote controlled car, head over to Roadkilltoys for your very own squished raccoon.

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Aqua Dots - Super Studio (2007) :60 (USA)

Too bad about the whole dots-metabolizing-into-a-date-rape-drug thing.

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Fisher-Price - Tickle Me Elmo T.M.X. eXtra special edition - Top Secret (2007) :15 (USA)

(superadgrunts only) Ok, this commercial is ambiguous to such a degree that it had to be deliberate. Who wants to bet that it goes viral, or at least gets featured on E!«s The Soup or VH1«s Best Week Ever? Let the denials, finger-pointings, firings, quips and free publicity begin in 3... 2... 1...

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Lego - Exo-Force - Golden City (2007) :30 (USA)

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Lego - Aqua Raiders (2007) :30 (USA)

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Mattel - Hot Wheels - Octopark Playset (2007) :30 (USA)

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