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Adland's Commercial Archive

 

Adland's Commercial Archive - ads from all eras & growing every day

 

POWERADE - Claressa Shields / U.S. Olympian - Girl's Place (2016) :15 (USA)

POWERADE - Claressa Shields / U.S. Olympian - Girl's Place (2016) :15 (USA)

As the world gears up for the Rio Olympics, Olympians Claressa Shields, Lopez Lomong and Olympic hopeful Shakur Stevenson are the new athletes to appear in Powerade's "Just a Kid" campaign.

 

POWERADE - Lopez Lomong - U.S. Olympian Run (2016) :15 (USA)

POWERADE - Lopez Lomong - U.S. Olympian Run (2016) :15 (USA)

Sports stars come from humble beginnings. It's the daily grind that sets them apart. It's the drive they have, that makes them olympic hopefuls. Like Lopez Lomong. He once ran for three days straight.

 

POWERADE - Shakur Stevenson / U.S. Olympic Hopeful (2016) :15 (USA)

POWERADE - Shakur Stevenson / U.S. Olympic Hopeful (2016) :15 (USA)

Leading up to the Olympics, Powerade's "Just a Kid" campaign highlights the athletes that are on their way there. Like Shakur Stevenson who may go from U.S. Olympic Hopeful the the undisputed king. It's the hard work on the road there that gets you there.

 

IKEA - Wonderful Life / #WonderfulEveryday (2016) :90 (UK)

IKEA - Wonderful Life / #WonderfulEveryday (2016) :90 (UK)

IKEA shows us the little things in life are the big things, as we follow this couple through what seems like multiple lifetimes.

 

Refugees Welcome: "Search Racism. Find truth." (2016) case study (Germany)

Refugees Welcome: "Search Racism. Find truth."  (2016) case study (Germany)

FCB Zurich partnered with the organisation Refugees Welcome to create “Search racism. Find truth.” youtube pre-roll campaign.

 

Netflix - the friendly pre-roll campaign (2016) case study (France)

Netflix - the friendly pre-roll campaign (2016) case study (France)

Youtube pre-roll ads are all grown up and the ideas for them are tailored to the media these days, which is how you avoid being irrelevant ad rejected by the "skip ad" button.

 

HORNBACH - You're alive. Do you remember the feeling? (2016) :60 (Germany)

HORNBACH - You're alive. Do you remember the feeling? (2016) :60 (Germany)

In German the line is: Du lebst. Erinnerst Du Dich? , and this ad is currently on air all over northern Europe and Germany where Hornbach have their stores. It's fantastic, watching this greying, pudgy, totally naked man roll and slide down everything here.

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