If you won't come to the Tribeca film festival, they'd have to bring it to you. Robert de Niro wouldn't stand for it. This is how the Tribeca Film Festival and David Gray say thanks for coming, so they didn't have to roll the parking attendant in bubble wrap.

Agency: Ogilvy & Mather, New York General Creative Director: Terry Finley CD/Copywriter: Simon Foster Copywriter: Pete Lefevre CD/Art Directors: Rich Wallace, John Lamacchia Executive Producer: Patti Mcconnell Producer: Kristen Ettinger Production Company: Station Film, New York Director: David Gray Managing Partner: Stephen Orent Executive Producer: Tom Rossano Line Producer: Michelle Towse DP: Glynn Speeckaert Editor: Adam Liebowitz, Go Robot Music/Sound Design: JSM

about the author

Dabitch Creative Director, CEO, hell-raising sweetheart and editor of Adland. Globetrotting Swede who has lived and worked in New York, London, San Francisco, Amsterdam, Copenhagen and Stockholm.