Tui Blond - the honest beer - released this ad for April, showing with recent NZ examples that "we have fools all year round", really.

Client: Tui / DB Breweries Agency: Saatchi & Saatchi, Auckland Dylan Harrison (Executive Creative Director) Cory Bellringer (Art Director) Matt Sellars (Copywriter) Pip Mayne (Agency Producer) Account Director: Dan Phillips Client: Jarrod Bear & Honor Dillon

about the author

Dabitch Creative Director, CEO, hell-raising sweetheart and editor of Adland. Globetrotting Swede who has lived and worked in New York, London, San Francisco, Amsterdam, Copenhagen and Stockholm.

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