Sir Anthony Hopkins can do things with intensified irony levels, which is really what makes this idea. It almost feels like a throwback to earlier dot-com boost era with tattoos on toddlers foreheads and dancing chimps. How can one sell something when it's free, hmm?

ad agency: Wieden+Kennedy

Comments (2)

  • noelyeo's picture

    For what it's worth, it's my favorite of the lot. Genuinely charming. Authentic delivery. I get the message.

    Feb 09, 2016
  • Dabitch's picture

    It's difficult to fail with Anthony Hopkins. That said, we saw this in Wayne's World.

    Feb 09, 2016

about the author

Dabitch Creative Director, CEO, hell-raising sweetheart and editor of Adland. Globetrotting Swede who has lived and worked in New York, London, San Francisco, Amsterdam, Copenhagen and Stockholm.