The maid sits down for a cuppa, and says "ooh"" after her first sip. This attracts dancing businessmen who start singing "oo! If she knew, how Ty-Phoo excites my tongue and tastebuds too." and they rock'n'roll dance over the meeting table up to her. That's some tea!

Client: Ty-Phoo
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Dabitch Creative Director, CEO, hell-raising sweetheart and editor of Adland. Globetrotting Swede who has lived and worked in New York, London, San Francisco, Amsterdam, Copenhagen and Stockholm.