LISTEN UP guys, if you keep subjecting your wives to the same TV you watch, they're gonna turn into beer-chugging, muscle-packed, snort-slap laughing beefcakes. And that would suck because she'd drink all your beer.

*sigh* Another win for gender-stereotyping in this campaign.

Madden All-Star Team

Client: Ultimate TV Quite an Effect
Commercials: 
Country: 
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about the author

Dabitch Creative Director, CEO, hell-raising sweetheart and editor of Adland. Globetrotting Swede who has lived and worked in New York, London, San Francisco, Amsterdam, Copenhagen and Stockholm.

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