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AdOfDaMonth.com's own ad campaign - local clients

You can't be a major adsite without your own ad campaign, now can you? The people behind AdOfDaMont.com site are adgrunts like you and me, so they took this opportunity to make fun of those 'local clients' so often seen in major award books. Ten points for the animated face of the adgrunt-model.

See bigger images inside. In fact so big they break the current layout, but I just don't care right now, so there.

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Iams - Doggie Door (2007) Print (USA)

Got a fat dog? Saatchi & Saatchi NY's recently created this print ad for Iams touting the fact that it contains less fat.

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BISS - Nature Doesn't Provide Homes (2007) Print/Poster (Germany)

Scholz & Friends, Berlin has sent in some of their latest work for BISS, a street magazine in Munich. The campaign is puplished as CLP with 300 posters in Munich and ads in a South German newspaper, in Munich.

See the ads inside.

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Ambient media makes the whole town part of filmfestival

In Gothenburg Forsman och Bodenfors turned escalators into rolls of film with these strategically placed stickers, to remind people about he ongoing film festival in town. The Gothenburg International Film Festival is 30 years old this year.

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Dennis Coir Mills - Across the World (2007) Print (India)

Mudra Communicaiton in India cracks the nut with this simplistic B2B ad. Coir is a fibre made from coconuts and used in the making of floor mats and doormats, brushes, mattresses, floor tiles, sacking, and twine.

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Abby Norm killed the easter bunny!

In Norway people load up on detective novels and other grim books to read during the Easter holiday, a phenomenon/tradition that ad agency Abby Norm would like Swedes to do as well, as long as they go to Pocket Shop to pick up the books. What better way to get peoples attention than to kill the easter bunny?

"The theme in our Easter campaign for Pocket Shop is the pun "Have a hard boiled easter". The concept combines the cute and fluffy easter stuff with a dash of violence and death to promote the sales of more detective novels." says Petrus Dahlin, Art Director på Abby Norm and without missing a beat he continues "we have however noticed that the violence is spreading and no little chicken or bunny is safe in the Pocket Shop stores...."

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Danish IRS lures tax evaders with job postings

job posting The Danish tax authority has found guerrilla advertising, or rather old-fashioned bulletin board systems, a great place to lure tax evaders out of the woodworks.

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All Music No Dogma at Galaxy 92fm / HITLER STALIN MAO

Michael Paredrakos at Lowe (worldwide) Greece has shared with us the Galaxy 92fm he created with AD Gianna Polydouri
and CW Nadia Santorinaiou - the tagline in this poster series tranlsates to "All Music No Dogma". See how this works out visually inside.

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Luerzers Archive campaign says, don't let it go to your head.

Carmine Coppola, Menno Kluin, Chuck Pagano and Icaro Doria from Saatchi & Saatchi NY have had the pleasure of creating a campaign for all adgrunts favorite wankmag - Luerzers International Archive.

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Start diving now, traffic sign ads by water

The week before the Wilderness Fair, which is held the 16th -18th of March in Stockholm, The Swedish Dive Association created this guerrilla campaign of modified traffic signs to lure visitors to their Diving Village, a part of the Wilderness Fair.

Those not familiar with Stockholm, here's some silly trivia - it's built on 14 major islands and has 54 bridges, in others words there's water practically everywhere. The signs carry the text www.börjadyka.nu (start diving now), encouraging readers to hop in - or hop on their website to find out more. You can swim in Stockholms waters but I wouldn't reccomend it at this spot nor now. It's cold man! (more pics inside)

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