United Nations Peacekeepers - Peace is Not / George Clooney - (2008) :60 (USA)


United Nations Peacekeepers - Peace is Not / George Clooney - (2008) :60 (USA)

Agency: SS+K
New York-based strategic communications agency SS+K developed a PSA featuring recently appointed UN Messenger of Peace George Clooney. The spot highlights what the true definition of building and maintaining peace—as exercised daily by UN Peacekeepers—means in today’s world.
The spot is being distributed primarily online via social media outlets such as YouTube, Facebook and others.

Creative Director: Marty Cooke
Writer: Joe Sayaman
Art Director: Gerardo Blumenkrantz

Agency Production Service: Bullet
Agency Producer: Oscar Thomas & Vanessa Butcher
Animation Studio: Nexus Productions
Director & Designer: Johnny Kelly
Executive Producers: Chris O'Reilly & Charlotte Bavasso

Head of Production: Julia Parfitt
Producer: Christine Ponzevera
Production Manager: Jo Bierton
Head of 2D and Compositing: Fletcher Moules
Live Action Production Company: Planet Dog
Live Action Producer: Alex Carone

Editorial Company: The NOW Corporation
Editor: Jesse Reisner
Executive Editorial Producer: Nancy Finn
Assistant Editor: Tripp McCarty

Sound Design & Mixing: Nylon Studios
Sound Desiger & Mixer: Dave Robertson
Music Licensing: Beta Petrol
Music Supervisor: Nathan Ehrenfeld & Bryan Ray Turcotte

Band: Caribou
Music Track: Crayon
Label: Domino Records

Agency: SS+K
Client: United Nations Peacekeepers
Campaign Breaks: May 29, 2008
Name of Spot: Peace is Not
Tagline: Peace, like war, must be waged.
Where Airing: Global online
Target Audience: Gen Y


Add new comment