Here's an epic launch of a body lotion. Noam Murro shot this ad in Sydney with the 15 best acrobats they could find, inside the Fox Studios Sydney - youknow, where that scene in the Matrix was shot.

Agency: BBH, New York
Chief Creative Officer: Kevin Roddy
Client: Vaseline / Unilever
Group Creative Director: Todd Riddle
Art Director: Maja Fernqvist
Art Director: Joakim Saul
Copywriter: Joakim Saul
Head of Broadcast: Lisa Setten
Senior Producer: Julian Katz
Head Of Production: Bruce Wellington
Director: Noam Murro
Production Company: Biscuit Filmworks
Executive Producer: Shawn Lacy
Line Producer: Jay Veal
Director of Photgraphy: Simon Duggan
Editor: Russell Icke
Editorial Company: The Whitehouse
Executive Producer: Corina Dennison
Visual Effects: Carbon VFX
Lead Flame Artist: Kieran Walsh
Executive Producer (VFX): Frank Devlin
Post Production: The Mill - New York
Colorist: Fergus McCall
Audio: audioEngine
Audio Engineer: Tom Goldblatt


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Dabitch Creative Director, CEO, hell-raising sweetheart and editor of Adland. Globetrotting Swede who has lived and worked in New York, London, San Francisco, Amsterdam, Copenhagen and Stockholm after growing up in Kiruna, Raleigh and Jiddah.