How do you advertise the following selling points:

1) The piston stroke is longer than the cylinder board.
2) With Volkswagen's enhanced turbo, this long stroke design is coupled with a compact combustion chamber for good mid-range RPM power.

If you're Arnold Worldwide, you do it with style and humor.

Client: VW / Volkswagen

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about the author

Robblink I am a copywriter in New York City, always looking for the best ads