First Quarter

Trivia: This is the very first time that Volvo has advertised during the super bowl.

They may regret it.

Ad Agency: Euro RSCG MVBMS, NY Producer: Joe Guyt Creative Director: John Rhea, Michael Fineberg Art Director: Rocky Pina Copywriter: Larry Silverfine Production Company: Brave Films Director: Jonathan Selby Editorial: Final Cut London Editor: Dave Webb Post/Effects: Charlex Executive Creative Director: Alex Weil CG Supervisor: Keith McCabe Lead Technical Director: Karl Coyner Lead Lighting: James Fisher Lighting Technical Director: Gong Myung Lee, Cody Chen Animator: Derek Wong Rigger: Andre Stuppert Modeling & Texturing: Joon Lee Lead Effects: Bill Watral Effects: Oktay Ahiska Lead Flame Artist: Philana Dias Flame Artist: Joanne Ungar, Burtis Scott, Kevin Quinlan Senior Smoke Editor: John Zawisha, Kevin Matuszewski Designer: Chisa Yagi Executive Producer: Adam Isidore Senior Producer: Steve Chiarello, Cara Cutrone

about the author

Dabitch Creative Director, CEO, hell-raising sweetheart and editor of Adland. Globetrotting Swede who has lived and worked in New York, London, San Francisco, Amsterdam, Copenhagen and Stockholm.

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